WEBINAR: How The Smart Destinations Are Getting Ahead With Offensive and Defensive Tourism

  • 10/26/2016
  • 9:30 AM - 10:30 AM
  • Online Only


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Our special monthly series featuring Roger Brooks International continues.

Roger Brooks is an expert in the fields of tourism, community branding, downtown development, and destination marketing. He is a past Board Member at the US Travel Association.

This month's focus: Doug Lansky, author and travel writer, will be joining Roger. Doug will present the best practices of forward-thinking destinations from around the world. With more destinations than ever competing for visitors -- often the same visitors -- it's crucial to figure out your strongest niche, develop it, and "defend" your offering with great service and infrastructure. Doug will provide fresh concepts and perspectives that will help you rethink the way you market and develop your destination.

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